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Vertical Acumen Vol 1 | Issue 2

October 29, 2024
Vertical Acumen: A Vertus Group Journal. October 2024, Volume 1, Issue 2

Download Your Own Copy Here -Vertical Acumen: Volume 1 | Issue 2

 

Vertical Acumen: A Vertus Group Journal

After the success of our first issue of Vertical Acumen, I am excited to present the second edition with updates from across our portfolio in Q2 and Q3 of 2024.

As a vertical market software acquirer, Vertus Group has spent the past six months doing exactly that, celebrating three new acquisitions. This issue dives into two of them - Teachworks and B4Checkin - highlighting their impact. Following our rebranding and transition from the Jonas Club & Hospitality portfolio to Vertus Group in December 2023, our focus on exploring new verticals while strengthening our original two verticals has been evident. Teachworks introduces us to the Education Tech space, while B4Checkin bolsters our well-established Hospitality portfolio.

In June, we joined our Hospitality brands at HITEC in Charlotte, where Jonas Hospitality’s newest offering, Jonas Unify, was on full display. Thousands got to learn more about the solution and how it is poised to bridge the gap between best-of-breed and all-in-one solutions within the Hospitality industry. It’s the type of solution that could only be developed in a unique ecosystem like Jonas Hospitality’s and Vertus Group’s where multiple separate business units are contributing their expertise to a combined project (see our interview with Jim Rowe for more information on page 17).

Another highlight of the past two quarters was our first-ever education conference as Vertus Group, Univertusy 2024. The event brought together over 80 leaders from across our portfolio for a week of knowledge sharing, guest speakers, networking and, of course, some fun. Anchored by the theme of being “exceptional,” the event inspired our leaders to pursue excellence in our work and find new ways to lead and grow an exceptional vertical market software business (more on page 6).

Events like Univertusy and innovations like Jonas Unify exemplify the strength of Vertus Group’s “Buy & Hold Forever” approach to acquisitions. We don’t view businesses as commodities to be traded, but as legacies to be preserved and nurtured for long-term growth. This commitment enables us to retain valuable knowledge while fostering fresh innovation, giving our companies not just a permanent home, but renewed energy.

Similar to our first issue of Vertical Acumen, you'll find in this issue:

 

News & Updates

A collection of our press releases, acquisition updates, as well as occasional resources to learn more about Vertus Group's history and value. 

Featured Articles: 

 

Inside Vertus Group

Highlights of our top articles from the Vertus Group team, covering topics ranging from M&A insights and best practices to employee journeys, leadership insights, and engaging case studies. 

Featured Articles: 

 

Around the Portfolio

This section id dedicated to showcasing the best articles from around the Vertus Group portfolio of companies. While our portfolio still skews heavily towards Club & Hospitality verticals, this section embraces a broad spectrum of topics. 

Featured Articles: 

 

The link to download the PDF version can be found below or at the top of the page. If you want to stay in the loop, I encourage you to sign-up for our newsletter in the footer of this page. Thank you for joining us on this journey. I hope you enjoy our second edition of Vertical Acumen.

 

Teagan Boyle, Marketing Manager, Vertus Group

 

Download Your Own Copy Here - Vertical Acumen: Volume 1 | Issue 2

 
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